Positioning the Brand

VODD partnered with the HEUGOR Group in re-imagining their vacuum cleaner product line that caters both the domestic and commercial segment. The HVC Pro series vacuum cleaners are designed and visualized as a new generation of proven hardware with a modern and robust appeal.

HVC Pro series vacuum cleaners design language is derived from an existing product line with a vision to position the brand in the cleaning equipment domain. Our focus was to develop concepts that is in-line with current production specifications but with a fresh CMF along with few add-ons to system features. Based on the requirement, VODD re-imagined three variants for the proposed product line ranging from domestic to commercial user specs.



Product Design
Technology Development
Branding & Identity
Print Design

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